6 Important Product, Design and Strategic Decisions For Wearable Makers

future of wearable tech_image for challenges of wearable makers

It is a super exciting time for wearable entrepreneurs! The early generation of wearables has offered a promising step towards what could be achieved over time with the new generation of wearable products.

The wearable industry is still in its infancy. Although wearable makers have spent significant effort to marry hardware and software technologies and build cool products, there is still a lot to be discovered, learned, and applied in this industry.

As a wearable maker, there are six elements to consider and successfully navigate in order to build a winning product that will be adopted by the majority of the population: (more…)

What Wearables 2.0 Should Focus On

Wearables 2.0

The wearable market is exploding! The notion of quantified-self and the desire for data collection about our bodies and behaviors have become so important and valuable that many entrepreneurs and established companies have devoted a lot of resources to build products to address these needs.

Fitbit, with over 67% of the market share in 2013, has been by far the leader in the wearable market. Apple just launched its HealthKit, which aims to connect the world of health from multiple dimensions by facilitating the accumulation and access to the health data. Salesforce bet on wearables by launching its Salesforce Wear Developer Pack to enable developers to build applications for a variety of wearable devices. Google, Facebook, Samsung, Motorola, and LG all have joined the wearable party!

Although most of these wearables will end up offering various functions (e.g. taking pictures, receiving text messages, pushing relevant information to user) the “health” offering will be by far the most revolutionizing and important component of all successful wearable devices. That’s why companies like Apple and Google made big bets, hiring top influencers of the healthcare industry to lead their health and wearable initiatives. Given that, the question becomes what does a wearable 2.0 need to offer in order to be a winning wearable product?

Below are some of the most important factors that wearable 2.0 companies need to focus on: (more…)