Month: August 2017

10 Books to Master Product Management


Recently, I’ve been asked by two of our Product Managers at Fitbit (one in my team and one in another team) about ways they can master product management role and learn the best practices.

Among sharing my own learnings and tips with them, I suggested that they read these books, written by the experts from various organizations. I had shared the same list with my MBA students at UC Berkeley last Spring.

I thought to publish this list here to share the knowledge with more people. Two types of groups are the right target for these books:

1) Current product managers: Given that product management could be quite different in various organizations, the current product managers could benefit from reading a few of these books to better understand how product management is practiced in other companies, so that they can take some of the best practices and introduce them to their own organization.

2) Those interested in becoming a product manager: Given that there’s so much interests in this field and many people aim to become a product manager, reading these books will allow them to speak a product manager (PM) language and master the interviews.

Please leave comments and suggest other great product management books you’ve read, so everyone can benefit from other great books related to product management.

Here are my top 10 picks:

  1. Shipping Greatness: Practical lessons on building and launching outstanding software, learned on the job at Google and Amazon – Van Der Mey
  2. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback – Dan Olsen
  3. Hooked: How to Build Habit-Forming Products – Nir Eyal
  4. Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams – Richard Banfield
  5. How to Win Friends and Influence People – Dale Carnegie
  6. The Four Steps to the Epiphany: Successful Strategies for Products that Win – Steve Blank
  7. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses – Eric Ries
  8. Cracking the PM Interview – Gayle Laakmann McDowell
  9. The Design of Everyday Things – Don Norman
  10. User Story Mapping – Discover the Whole Story, Build the Right Product – Peter Economy